Unfortunately, many marketers think creating great webinar content is enough. They think that pretty slides, dynamic speakers, and insightful content are the keys to a consumer’s heart. Sure, those things are certainly important. But what separates the great content marketers – who set the benchmarks – from everyone else isn’t only great content. It’s the […]
This morning we released some exciting features in response to many, many requests. Before I review the new features, I just want to spend a moment discussing why we focused on developing this particular feature set.
Brands are beginning to understand that content marketing and customer relationship management are closely tied to one another. We need CRM feedback to drive our content and can use content to assist with CRM solutions. One of the most recently identified issues at the intersection of CRM and content is the need for customer empowerment […]
A community for businesses and professionals to share and discover webinars, whitepapers, and other business content Hublished is a new channel for businesses to promote upcoming and recorded webinars, as well as share other compelling, expert content. It is designed to make it easy for professionals to discover and access content, and for brands to […]
The New York Stock Exchange is the latest to jump on the content marketing bandwagon. For a long time, their website was perceived as somewhat cut and dry – a destination for raw finance news and nothing more. In an effort to combat this traditional image and increase reader engagement, the NYSE has launched a […]
ClickWebinar is a webinar software solution made by marketing software company, Implix. Not to be confused with interactive meeting software, ClickMeeting (made by the same company), ClickWebinar is a platform for videoconferencing and webinars for up to 1,000 attendees. Overview ClickWebinar offers a standard feature set including white board annotation, moderated chat, and polling. You […]